How would you characterize your current ticket purchase status with D.C. United? Please select all that apply.

Occasional match ticket buyer

Flex Plan holder

Half season ticket holder

Full season ticket holder

Premium seat holder (i.e. Field Boxes, Suites, Club Seats & Field Seats)

I do not currently purchase tickets for D.C. United

NON-ATTENDEE QUESTION

	Please specify:

OCCASIONAL MATCH BUYER QUESTIONS

	Please specify:

Q8	How much do you typically pay per adult seat for your current occasional match day purchases (please enter a numerical value, e.g. “50”)?
		Price per seat:

Q9	On average, how many D.C. United home MLS matches do you attend each year? *It should be noted that there were 17 D.C. United home MLS matches at RFK Stadium last season (2014-15)

Q10

How do you normally purchase match seats? Please select all that apply.

Telephone - direct from the club / Ticketmaster

Online - direct from the club / Ticketmaster

Ticket office (in-person)

Secondary ticket resellers (i.e., Stub Hub)

Family member / friend

Ticket scalper

Other

	Please specify:

	You indicated 'More than Six', please specify:

Q12

Which section do you typically sit at RFK Stadium when attending D.C. United home soccer matches? Please select all that apply

Field Level (yellow)

Club/Suite (orange)

Mezzanine (pink)

Midfield (red)

Sideline (black)

Supporters (blue)

Corner (light green)

Endline (dark green)

Don’t Know / Not Applicable

FLEX PLAN PURCHASER QUESTIONS

Q13	How many years have you purchased a Flex Plan for D.C. United home matches?
		Please specify:

Q14	On average, how many D.C. United home MLS matches do you attend each year? *It should be noted that there were 17 D.C. United home MLS matches at RFK Stadium last season (2014-15)

	Please specify:

Q16

In which section(s) is your flex plan located at RFK Stadium for D.C. United home soccer matches? Please select all that apply

Field Level (yellow)

Club/Suite (orange)

Mezzanine (pink)

Midfield (red)

Sideline (black)

Supporters (blue)

Corner (light green)

Endline (dark green)

Don’t Know / Not Applicable

HALF SEASON PURCHASER QUESTIONS

Q17	How many years have you purchased half season plans for D.C. United home matches?
		Please specify:

Q18	On average, how many D.C. United home MLS matches do you attend each year? *It should be noted that there were 17 D.C. United home MLS matches at RFK Stadium last season (2014-15)

	Please specify:

Q20

In which section(s) is your half season plan located at RFK Stadium for D.C. United home soccer matches? Please select all that apply

Field Level (yellow)

Club/Suite (orange)

Mezzanine (pink)

Midfield (red)

Sideline (black)

Supporters (blue)

Corner (light green)

Endline (dark green)

Don’t Know / Not Applicable

FULL SEASON PURCHASER QUESTIONS

Q21	How many years have you purchased full season plans for D.C. United home matches?
		Please specify:

Q22	On average, how many D.C. United home MLS matches do you attend each year? *It should be noted that there were 17 D.C. United home MLS matches at RFK Stadium last season (2014-15)

	Please specify:

Q24

In which section(s) are your season tickets located at RFK Stadium for D.C. United home soccer matches? Please select all that apply

Field Level (yellow)

Club/Suite (orange)

Mezzanine (pink)

Midfield (red)

Sideline (black)

Supporters (blue)

Corner (light green)

Endline (dark green)

Don’t Know / Not Applicable

PREMIUM SEAT BUYERS

Q25

Which premium seating product(s) do you (your company) currently purchase for D.C. United matches? Please select all that apply

Club Level Seat(s)

Field Level Seat(s)

Field Box

Luxury Suite

Q26	How many years have you (your company) purchased premium seats for D.C. United home matches?
		Please specify:

Q27	On average, how many D.C. United home MLS matches do you (your company) attend each year? *It should be noted that there were 17 D.C. United home MLS matches at RFK Stadium last season (2014-15)

	Please specify:

Q29

Is your premium purchase primarily for personal use, business use or both?

Personal Use

Business Use

Both

NEW D.C. UNITED STADIUM

Q30

Are you aware of D.C. United’s efforts to construct a new soccer-specific stadium at Buzzard Point?

Yes

Q31

How would you characterize your attitude towards D.C. United’s efforts to construct a new soccer-specific stadium at Buzzard Point?

Very Positive

Somewhat Positive

Neutral

Somewhat Negative

Very Negative

Q32	Why do you feel this way?

Q33

How would the development of a new stadium impact your decision to attend D.C. United home matches in the future?

Definitely attend more matches

Likely attend more matches

Attend same number of matches

Likely attend fewer matches

Definitely attend fewer matches

Would not attend any matches

Q34	On average, how many D.C. United home matches would you attend in a new stadium at Buzzard Point? *It should be noted that there were 17 D.C. United home matches at RFK Stadium last season (2014-15)
		Please specify:

Q35

Would you be more likely or less likely to use public transportation to attend matches at a new stadium at Buzzard Point?

More likely

Less likely

No impact

Not sure

Q36

On a scale of 1 to 7, with “1” being “Not Important” and “7” being “Very Important”, please indicate the importance of the following stadium amenities in your (your company’s) decision to purchase tickets at a new soccer-specific stadium at Buzzard Point.

1 - Not Important

7 - Very Important

Local and craft brewery beverage options

Local and craft brewery beverage options 1 - Not Important

Local and craft brewery beverage options 2

Local and craft brewery beverage options 3

Local and craft brewery beverage options 4

Local and craft brewery beverage options 5

Local and craft brewery beverage options 6

Local and craft brewery beverage options 7 - Very Important

Mobile food and beverage ordering with in-seat delivery

Mobile food and beverage ordering with in-seat delivery 1 - Not Important

Mobile food and beverage ordering with in-seat delivery 2

Mobile food and beverage ordering with in-seat delivery 3

Mobile food and beverage ordering with in-seat delivery 4

Mobile food and beverage ordering with in-seat delivery 5

Mobile food and beverage ordering with in-seat delivery 6

Mobile food and beverage ordering with in-seat delivery 7 - Very Important

Food options from local restaurants

Food options from local restaurants 1 - Not Important

Food options from local restaurants 2

Food options from local restaurants 3

Food options from local restaurants 4

Food options from local restaurants 5

Food options from local restaurants 6

Food options from local restaurants 7 - Very Important

Credit card-only concession lines

Credit card-only concession lines 1 - Not Important

Credit card-only concession lines 2

Credit card-only concession lines 3

Credit card-only concession lines 4

Credit card-only concession lines 5

Credit card-only concession lines 6

Credit card-only concession lines 7 - Very Important

Mobile phone enabled payment at concession stands

Mobile phone enabled payment at concession stands 1 - Not Important

Mobile phone enabled payment at concession stands 2

Mobile phone enabled payment at concession stands 3

Mobile phone enabled payment at concession stands 4

Mobile phone enabled payment at concession stands 5

Mobile phone enabled payment at concession stands 6

Mobile phone enabled payment at concession stands 7 - Very Important

In-stadium restaurant

In-stadium restaurant 1 - Not Important

In-stadium restaurant 2

In-stadium restaurant 3

In-stadium restaurant 4

In-stadium restaurant 5

In-stadium restaurant 6

In-stadium restaurant 7 - Very Important

In-stadium bar accessible to all fans

In-stadium bar accessible to all fans 1 - Not Important

In-stadium bar accessible to all fans 2

In-stadium bar accessible to all fans 3

In-stadium bar accessible to all fans 4

In-stadium bar accessible to all fans 5

In-stadium bar accessible to all fans 6

In-stadium bar accessible to all fans 7 - Very Important

Family restrooms / baby changing areas

Family restrooms / baby changing areas 1 - Not Important

Family restrooms / baby changing areas 2

Family restrooms / baby changing areas 3

Family restrooms / baby changing areas 4

Family restrooms / baby changing areas 5

Family restrooms / baby changing areas 6

Family restrooms / baby changing areas 7 - Very Important

Shaded seating areas

Shaded seating areas 1 - Not Important

Shaded seating areas 2

Shaded seating areas 3

Shaded seating areas 4

Shaded seating areas 5

Shaded seating areas 6

Shaded seating areas 7 - Very Important

Dedicated club supporter seating area

Dedicated club supporter seating area 1 - Not Important

Dedicated club supporter seating area 2

Dedicated club supporter seating area 3

Dedicated club supporter seating area 4

Dedicated club supporter seating area 5

Dedicated club supporter seating area 6

Dedicated club supporter seating area 7 - Very Important

Dedicated club supporter lounge area

Dedicated club supporter lounge area 1 - Not Important

Dedicated club supporter lounge area 2

Dedicated club supporter lounge area 3

Dedicated club supporter lounge area 4

Dedicated club supporter lounge area 5

Dedicated club supporter lounge area 6

Dedicated club supporter lounge area 7 - Very Important

Standing room-only areas

Standing room-only areas 1 - Not Important

Standing room-only areas 2

Standing room-only areas 3

Standing room-only areas 4

Standing room-only areas 5

Standing room-only areas 6

Standing room-only areas 7 - Very Important

Children's play areas / child care facilities

Children's play areas / child care facilities 1 - Not Important

Children's play areas / child care facilities 2

Children's play areas / child care facilities 3

Children's play areas / child care facilities 4

Children's play areas / child care facilities 5

Children's play areas / child care facilities 6

Children's play areas / child care facilities 7 - Very Important

Premium seating options (i.e., club seats, loge boxes, luxury suites)

Premium seating options (i.e., club seats, loge boxes, luxury suites) 1 - Not Important

Premium seating options (i.e., club seats, loge boxes, luxury suites) 2

Premium seating options (i.e., club seats, loge boxes, luxury suites) 3

Premium seating options (i.e., club seats, loge boxes, luxury suites) 4

Premium seating options (i.e., club seats, loge boxes, luxury suites) 5

Premium seating options (i.e., club seats, loge boxes, luxury suites) 6

Premium seating options (i.e., club seats, loge boxes, luxury suites) 7 - Very Important

In-concourse club branding (i.e., logos, photos of players, etc.)

In-concourse club branding (i.e., logos, photos of players, etc.) 1 - Not Important

In-concourse club branding (i.e., logos, photos of players, etc.) 2

In-concourse club branding (i.e., logos, photos of players, etc.) 3

In-concourse club branding (i.e., logos, photos of players, etc.) 4

In-concourse club branding (i.e., logos, photos of players, etc.) 5

In-concourse club branding (i.e., logos, photos of players, etc.) 6

In-concourse club branding (i.e., logos, photos of players, etc.) 7 - Very Important

In-stadium Wi-Fi network

In-stadium Wi-Fi network 1 - Not Important

In-stadium Wi-Fi network 2

In-stadium Wi-Fi network 3

In-stadium Wi-Fi network 4

In-stadium Wi-Fi network 5

In-stadium Wi-Fi network 6

In-stadium Wi-Fi network 7 - Very Important

Cellular phone charging stations

Cellular phone charging stations 1 - Not Important

Cellular phone charging stations 2

Cellular phone charging stations 3

Cellular phone charging stations 4

Cellular phone charging stations 5

Cellular phone charging stations 6

Cellular phone charging stations 7 - Very Important

Ability to access instant replays/statistics from smart phone

Ability to access instant replays/statistics from smart phone 1 - Not Important

Ability to access instant replays/statistics from smart phone 2

Ability to access instant replays/statistics from smart phone 3

Ability to access instant replays/statistics from smart phone 4

Ability to access instant replays/statistics from smart phone 5

Ability to access instant replays/statistics from smart phone 6

Ability to access instant replays/statistics from smart phone 7 - Very Important

Mobile phone enabled entry into the stadium (mobile ticketing)

Mobile phone enabled entry into the stadium (mobile ticketing) 1 - Not Important

Mobile phone enabled entry into the stadium (mobile ticketing) 2

Mobile phone enabled entry into the stadium (mobile ticketing) 3

Mobile phone enabled entry into the stadium (mobile ticketing) 4

Mobile phone enabled entry into the stadium (mobile ticketing) 5

Mobile phone enabled entry into the stadium (mobile ticketing) 6

Mobile phone enabled entry into the stadium (mobile ticketing) 7 - Very Important

In-stadium Spanish simulcast

In-stadium Spanish simulcast 1 - Not Important

In-stadium Spanish simulcast 2

In-stadium Spanish simulcast 3

In-stadium Spanish simulcast 4

In-stadium Spanish simulcast 5

In-stadium Spanish simulcast 6

In-stadium Spanish simulcast 7 - Very Important

LED ribbon boards

LED ribbon boards 1 - Not Important

LED ribbon boards 2

LED ribbon boards 3

LED ribbon boards 4

LED ribbon boards 5

LED ribbon boards 6

LED ribbon boards 7 - Very Important

Post-game entertainment (i.e., concerts, fireworks, etc.)

Post-game entertainment (i.e., concerts, fireworks, etc.) 1 - Not Important

Post-game entertainment (i.e., concerts, fireworks, etc.) 2

Post-game entertainment (i.e., concerts, fireworks, etc.) 3

Post-game entertainment (i.e., concerts, fireworks, etc.) 4

Post-game entertainment (i.e., concerts, fireworks, etc.) 5

Post-game entertainment (i.e., concerts, fireworks, etc.) 6

Post-game entertainment (i.e., concerts, fireworks, etc.) 7 - Very Important

On-site team store

On-site team store 1 - Not Important

On-site team store 2

On-site team store 3

On-site team store 4

On-site team store 5

On-site team store 6

On-site team store 7 - Very Important

Tailgating or pre-match party

Tailgating or pre-match party 1 - Not Important

Tailgating or pre-match party 2

Tailgating or pre-match party 3

Tailgating or pre-match party 4

Tailgating or pre-match party 5

Tailgating or pre-match party 6

Tailgating or pre-match party 7 - Very Important

Pre-match fan zones located outside the stadium

Pre-match fan zones located outside the stadium 1 - Not Important

Pre-match fan zones located outside the stadium 2

Pre-match fan zones located outside the stadium 3

Pre-match fan zones located outside the stadium 4

Pre-match fan zones located outside the stadium 5

Pre-match fan zones located outside the stadium 6

Pre-match fan zones located outside the stadium 7 - Very Important

Space to host conferences, meetings and other events on non-matchdays

Space to host conferences, meetings and other events on non-matchdays 1 - Not Important

Space to host conferences, meetings and other events on non-matchdays 2

Space to host conferences, meetings and other events on non-matchdays 3

Space to host conferences, meetings and other events on non-matchdays 4

Space to host conferences, meetings and other events on non-matchdays 5

Space to host conferences, meetings and other events on non-matchdays 6

Space to host conferences, meetings and other events on non-matchdays 7 - Very Important

Nearby parking (within 5 blocks of the stadium)

Nearby parking (within 5 blocks of the stadium) 1 - Not Important

1 - Not Important

Nearby parking (within 5 blocks of the stadium) 2

Nearby parking (within 5 blocks of the stadium) 3

Nearby parking (within 5 blocks of the stadium) 4

Nearby parking (within 5 blocks of the stadium) 5

Nearby parking (within 5 blocks of the stadium) 6

Nearby parking (within 5 blocks of the stadium) 7 - Very Important

7 - Very Important

SEAT LOCATION PREFERENCE

A new soccer-specific stadium located at Buzzard Point could offer a variety of General and Club Seating options located around the field.

General Seating locations would include standard-sized stadium seats and access to general public concessions, restrooms, and entrances.

Club Seating would also be available and offer the best views of the field in the stadium and could include wider, padded seats with more leg room, access to private climate-controlled lounge spaces with upscale food and beverage options, private restrooms, private stadium entrances, and access to preferred parking, among other such benefits.

It is possible that the following locations of General (gray) and Club Seating (dark blue) options could be available in a new soccer-specific stadium located at Buzzard Point, as shown in the hypothetical seating map below:

Q37

Please indicate which seating option(s) you would be interested in purchasing for a full 17-match season in a new soccer-specific stadium located at Buzzard Point. Please select all that apply.

General Seating (Gray seating areas)

Club Seating (Blue seating areas)

I would not purchase full season tickets in a new stadium

GENERAL SEATING LOCATION PREFERENCE

General Seating could be located in a variety of areas in a new soccer-specific stadium located at Buzzard Point, including:

1 . Lower Level Sideline (Green Sections) - Standard-sized stadium seats located in the lower seating level along the west and east sidelines with access to general public concessions, restrooms and entrances.

2. Upper Level Sideline (Light Blue Sections) - Standard-sized stadium seats located in the upper seating level along the sidelines with access to general public concessions, restrooms and entrances.

3. Supporters Section (Purple Section) - The Supporters Section would consist of bleacher seating located in either the north stand behind the goal or at the centerline along the east sideline with access to general public concessions, restrooms and entrances. Supporters would most likely stand throughout the entirety of the match, singing songs, playing instruments and waving flags.

4. South Stand Behind the Goal (Orange Section) - Standard-sized stadium seats located in the south stand behind the goal with access to general public concessions, restrooms and entrances.

Q38

The previous seating chart provides possible General Seating locations in a new soccer-specific stadium located at Buzzard Point. Please indicate which general seating areas you would consider purchasing for D.C. United home matches in a new stadium, understanding that the most prime locations would be more expensive. Please select all that apply.

Lower Level Sideline (Green seating areas)

Upper Level Sideline (Light Blue seating areas)

South Stand Behind the Goal (Orange seating area)

Supporters Section (Purple seating area)

CLUB SEATING LOCATION PREFERENCE

Club Seating could be located in a variety of areas in a new soccer-specific stadium located at Buzzard Point. The following table and corresponding seating chart provide an overview of four potential Club Seat concepts:

Q39

The previous seating chart provides possible Club Seating locations in a new soccer-specific stadium located at Buzzard Point. Please indicate which premium seating areas you would consider purchasing for D.C. United home matches in a new stadium, understanding that the most prime locations would be more expensive. Please select all that apply.

Upper Level Sideline Club Seats (Pink seating area)

Field Level Club Seats (Brown seating area)

Centerline Club Seats (Dark Red seating area)

Director’s Box Seats (Yellow seating area)

GENERAL SEATS

CENTERLINE SUPPORTER SECTION

Q40

How would you describe your (your company’s) interest in purchasing season tickets in a supporter section located at the centerline along the east sideline in a new soccer-specific stadium located at Buzzard Point if the annual price was $1,000 per seat ($59 per game) and included tickets to all D.C. United regular season home matches?

Definitely purchase

Likely purchase

Possibly purchase

Would not purchase

Q41

What if the annual price was $900 per seat ($53 per game)?

Definitely purchase

Likely purchase

Possibly purchase

Would not purchase

Q42

What if the annual price was $800 per seat ($47 per game)?

Definitely purchase

Likely purchase

Possibly purchase

Would not purchase

Q43

If you (your company) decided to purchase season tickets in the supporter section located at the centerline along the east sideline, how many would you (your company) likely purchase?

One

Two

Three

Four

Five

Six

Seven

Eight

More than Eight

	You indicated 'More than Eight', please specify:

Q44

Would you (your company) prefer to share the full season ticket package with another group or utilize the seats on your own over the entire D.C. United season?

I would prefer to share with another group

I would purchase seats alone

Q45

With how many other parties would you share a full season ticket package?

One

Two

Three

More than three

	You indicated 'More than Three', please specify:

NORTH END SUPPORTER SECTION

Q46

How would you describe your (your company’s) interest in purchasing season tickets in a supporter section located in the north stand behind the goal in a new soccer-specific stadium located at Buzzard Point if the annual price was $550 per seat ($32 per game) and included tickets to all D.C. United regular season home matches?

Definitely purchase

Likely purchase

Possibly purchase

Would not purchase

Q47

What if the annual price was $475 per seat ($28 per game)?

Definitely purchase

Likely purchase

Possibly purchase

Would not purchase

Q48

What if the annual price was $400 per seat ($24 per game)?

Definitely purchase

Likely purchase

Possibly purchase

Would not purchase

Q49

If you (your company) decided to purchase season tickets in the supporter section located in the north stand behind the goal, how many would you (your company) likely purchase?

One

Two

Three

Four

Five

Six

Seven

Eight

More than Eight

	You indicated 'More than Eight', please specify:

Q50

Would you (your company) prefer to share the full season ticket package with another group or utilize the seats on your own over the entire D.C. United season?

I would prefer to share with another group

I would purchase seats alone

Q51

With how many other parties would you share a full season ticket package?

One

Two

Three

More than three

	You indicated 'More than Three', please specify:

SOUTH STAND BEHIND THE GOAL

Q52

How would you describe your (your company’s) interest in purchasing season tickets located behind the goal of a new soccer-specific stadium located at Buzzard Point if the annual price was $650 per seat ($38 per game) and included tickets to all D.C. United regular season home matches?

Definitely purchase

Likely purchase

Possibly purchase

Would not purchase

Q53

What if the annual price was $575 per seat ($34 per game)?

Definitely purchase

Likely purchase

Possibly purchase

Would not purchase

Q54

What if the annual price was $500 per seat ($29 per game)?

Definitely purchase

Likely purchase

Possibly purchase

Would not purchase

Q55

If you (your company) decided to purchase season tickets located behind the goal how many would you (your company) likely purchase?

One

Two

Three

Four

Five

Six

Seven

Eight

More than Eight

	You indicated 'More than Eight', please specify:

Q56

Would you (your company) prefer to share the full season ticket package with another group or utilize the seats on your own over the entire D.C. United season?

I would prefer to share with another group

I would purchase seats alone

Q57

With how many other parties would you share a full season ticket package?

One

Two

Three

More than three

	You indicated 'More than Three', please specify:

UPPER LEVEL SIDELINE

Q58

How would you describe your (your company’s) interest in purchasing season tickets located along the sidelines of the upper level of a new soccer-specific stadium located at Buzzard Point if the annual price was $900 per seat ($53 per game) and included tickets to all D.C. United regular season home matches?

Definitely purchase

Likely purchase

Possibly purchase

Would not purchase

Q59

What if the annual price was $800 per seat ($47 per game)?

Definitely purchase

Likely purchase

Possibly purchase

Would not purchase

Q60

What if the annual price was $700 per seat ($41 per game)?

Definitely purchase

Likely purchase

Possibly purchase

Would not purchase

Q61

If you (your company) decided to purchase season tickets located along the sidelines of the upper level, how many would you (your company) likely purchase?

One

Two

Three

Four

Five

Six

Seven

Eight

More than Eight

	You indicated 'More than Eight', please specify:

Q62

Would you (your company) prefer to share the full season ticket package with another group or utilize the seats on your own over the entire D.C. United season?

I would prefer to share with another group

I would purchase seats alone

Q63

With how many other parties would you share a full season ticket package?

One

Two

Three

More than three

	You indicated 'More than Three', please specify:

LOWER LEVEL SIDELINE

Q64

How would you describe your (your company’s) interest in purchasing season tickets located along the sidelines of the lower level of a new soccer-specific stadium located at Buzzard Point if the annual price was $1,000 per seat ($59 per game) and included tickets to all D.C. United regular season home matches?

Definitely purchase

Likely purchase

Possibly purchase

Would not purchase

Q65

What if the annual price was $900 per seat ($53 per game)?

Definitely purchase

Likely purchase

Possibly purchase

Would not purchase

Q66

What if the annual price was $800 per seat ($47 per game)?

Definitely purchase

Likely purchase

Possibly purchase

Would not purchase

Q67

If you (your company) decided to purchase season tickets located along the sidelines of the lower level, how many would you (your company) likely purchase?

One

Two

Three

Four

Five

Six

Seven

Eight

More than Eight

	You indicated 'More than Eight', please specify:

Q68

Would you (your company) prefer to share the full season ticket package with another group or utilize the seats on your own over the entire D.C. United season?

I would prefer to share with another group

I would purchase seats alone

Q69

With how many other parties would you share a full season ticket package?

One

Two

Three

More than three

	You indicated 'More than Three', please specify:

CLUB SEATS

UPPER LEVEL SIDELINE CLUB SEATS

A new soccer-specific stadium at Buzzard Point could include club seats located just above the lower level on the west side of the field. Features and amenities associated with Upper Level Sideline Club Seats could include:

·Wider, padded seats with more legroom
·Access to a private club space
·Upscale food and beverages available for purchase
·Private restrooms
·Tickets to all D.C. United regular season home matches
·First right to purchase tickets to all other events hosted at the stadium

Q70

How would you describe your (your company’s) interest in purchasing Upper Level Sideline Club Seats at a new soccer-specific stadium located at Buzzard Point if the annual price was $3,000 per seat ($176 per game) and included tickets to all D.C. United regular season home matches, upscale food and beverages, and first right to purchase tickets to all other events hosted at the stadium?

Definitely purchase

Likely purchase

Possibly purchase

Would not purchase

Q71

What if the annual price was $2,500 per seat ($147 per game)?

Definitely purchase

Likely purchase

Possibly purchase

Would not purchase

Q72

What if the annual price was $2,000 per seat ($118 per game)?

Definitely purchase

Likely purchase

Possibly purchase

Would not purchase

Q73

If you (your company) decided to purchase Upper Level Sideline Club Seats, how many would you (your company) likely purchase?

One

Two

Three

Four

Five

Six

Seven

Eight

More than Eight

	You indicated 'More than Eight', please specify:

Q74

Would you (your company) prefer to share the full season club seat ticket package with another group or utilize the seats on your own over the entire D.C. United season?

I would prefer to share with another group

I would purchase seats alone

Q75

With how many other parties would you share a full season club seat ticket package?

One

Two

Three

More than three

	You indicated 'More than Three', please specify:

FIELD LEVEL CLUB SEATS

A new soccer-specific stadium located at Buzzard Point could include club seats located in the first three (3) rows of the lower level. Features and amenities associated with Field Level Club Seats could include:

·Wider, padded seats with more legroom
·Access to a climate-controlled club lounge at field level
·Ability to watch players enter and exit the field, as well as live post match player and manager press conference
·All-inclusive food and beverages
·Private restrooms
·Tickets to all D.C. United regular season home matches
·First right to purchase tickets to all other events hosted at the stadium

Q76

How would you describe your (your company’s) interest in purchasing Field Level Club Seats at a new soccer-specific stadium located at Buzzard Point if the annual price was $4,000 per seat ($235 per game) and included tickets to all D.C. United regular season home matches, all-inclusive food and beverages, and first right to purchase tickets to all other events hosted at the stadium?

Definitely purchase

Likely purchase

Possibly purchase

Would not purchase

Q77

What if the annual price was $3,500 per seat ($206 per game)?

Definitely purchase

Likely purchase

Possibly purchase

Would not purchase

Q78

What if the annual price was $3,000 per seat ($176 per game)?

Definitely purchase

Likely purchase

Possibly purchase

Would not purchase

Q79

If you (your company) decided to purchase Field Level Club Seats, how many would you (your company) likely purchase?

One

Two

Three

Four

Five

Six

Seven

Eight

More than Eight

	You indicated 'More than Eight', please specify:

Q80

Would you (your company) prefer to share the full season Field Level Club Seat ticket package with another group or utilize the seats on your own over the entire D.C. United season?

I would prefer to share with another group

I would purchase seats alone

Q81

With how many other parties would you share a full season Field Level Club Seat ticket package?

One

Two

Three

More than three

	You indicated 'More than Three', please specify:

CENTERLINE CLUB SEATS

A new soccer-specific stadium located at Buzzard Point could include club seats located on the centerline in the lower seating level. Features and amenities associated with Centerline Club Seats could include:

·Wider, padded seats with more legroom
·Access to a climate-controlled club lounge located at the top of the lower concourse
·Upscale food and beverages available for purchase
·Private restrooms
·Tickets to all D.C. United regular season home matches
·First right to purchase tickets to all other events hosted at the stadium

Q82

How would you describe your (your company’s) interest in purchasing Centerline Club Seats at a new soccer-specific stadium located at Buzzard Point if the annual price was $3,500 per seat ($206 per game) and included tickets to all D.C. United regular season home matches, all-inclusive food and beverages, and first right to purchase tickets to all other events hosted at the stadium?

Definitely purchase

Likely purchase

Possibly purchase

Would not purchase

Q83

What if the annual price was $3,000 per seat ($176 per game)?

Definitely purchase

Likely purchase

Possibly purchase

Would not purchase

Q84

What if the annual price was $2,500 per seat ($147 per game)?

Definitely purchase

Likely purchase

Possibly purchase

Would not purchase

Q85

If you (your company) decided to purchase Centerline Club Seats, how many would you (your company) likely purchase?

One

Two

Three

Four

Five

Six

Seven

Eight

More than Eight

	You indicated 'More than Eight', please specify:

Q86

Would you (your company) prefer to share the full season club seat ticket package with another group or utilize the seats on your own over the entire D.C. United season?

I would prefer to share with another group

I would purchase seats alone

Q87

With how many other parties would you share a full season club seat ticket package?

One

Two

Three

More than three

	You indicated 'More than Three', please specify:

DIRECTOR’S BOX SEATS

A new soccer-specific stadium located at Buzzard Point could include Director’s Box Seats located at the top of the lower level. Features and amenities associated with Director’s Box Seats could include:

·Best view to the on-field action
·Opportunity to mingle and socialize with club ownership, club executives and other VIP match attendees
·Most comfortable seats in the stadium
·Access to an ultra-exclusive club lounge with luxurious décor and finishes
·All-inclusive, high-end dining experience
·Private restrooms
·Tickets to all D.C. United regular season home matches
·First right to purchase tickets to all other events hosted at the stadium

Q88

How would you describe your (your company’s) interest in purchasing Director’s Box Seats at a new soccer-specific stadium located at Buzzard Point if the annual price was $6,000 per seat ($353 per game) and included tickets to all D.C. United regular season home matches, all-inclusive food and beverages, and first right to purchase tickets to all other events hosted at the stadium?

Definitely purchase

Likely purchase

Possibly purchase

Would not purchase

Q89

What if the annual price was $5,500 per seat ($324 per game)?

Definitely purchase

Likely purchase

Possibly purchase

Would not purchase

Q90

What if the annual price was $5,000 per seat ($294 per game)?

Definitely purchase

Likely purchase

Possibly purchase

Would not purchase

Q91

If you (your company) decided to purchase Director’s Box Seats, how many would you (your company) likely purchase?

One

Two

Three

Four

Five

Six

Seven

Eight

More than Eight

	You indicated 'More than Eight', please specify:

Q92

Would you (your company) prefer to share the full season Director’s Box Seat ticket package with another group or utilize the seats on your own over the entire D.C. United season?

I would prefer to share with another group

I would purchase seats alone

Q93

With how many other parties would you share a full season Director’s Box Seat ticket package?

One

Two

Three

More than three

	You indicated 'More than Three', please specify:

LOGE BOX & LUXURY SUITE INTEREST

A new soccer-specific stadium located at Buzzard Point could include a variety of loge box and luxury suites located in prime areas and offering some of the best sightlines to the field. New loge boxes and luxury suites could provide seating for between 4 and 16 people, and include a variety of amenities such as access to upscale food and beverages, a private stadium entrance, space for private dining and entertaining, VIP parking, and other amenities.

Q94

How would you describe your (your company’s) interest in purchasing a loge box or luxury suite at a new soccer-specific stadium located at Buzzard Point?

Definitely interested

Likely interested

Possibly interested

Not interested

LOGE BOXES

A new soccer-specific stadium located at Buzzard Point could also include boxes with prime views of the field. Loge boxes are open-air boxes (similar to an opera box) that seat four (4) to eight (8) people and feature comfortable chairs on casters. Each loge box may be equipped with a drink rail and flat screen televisions, and include in-box wait service, VIP parking, a private stadium entrance, and access to a private club lounge located directly behind the seating area. The private club lounge could provide patrons with access to upscale food and beverage options, private restrooms, and casual seating areas, among other amenities. The purchase of a loge box would include tickets to all D.C. United regular season home matches and first right to purchase tickets to all other events hosted at the stadium.

Q95

How would you describe your (your company’s) interest in purchasing a loge box at a new soccer-specific stadium located at Buzzard Point?

Definitely interested

Likely interested

Possibly interested

Not interested

Q96

How would you describe your (your company’s) interest in purchasing a 4-seat loge box at a new soccer-specific stadium located at Buzzard Point if the annual price was $20,000 ($294 per seat, per game) and included tickets to all D.C. United regular season home matches and first right to purchase tickets to all other events hosted at the stadium?

Definitely purchase

Likely purchase

Possibly purchase

Would not purchase

Q97

What if the annual price was $17,500 per 4-seat box ($257 per seat, per game)?

Definitely purchase

Likely purchase

Possibly purchase

Would not purchase

Q98

What if the annual price was $15,000 per 4-seat box ($221 per seat, per game)?

Definitely purchase

Likely purchase

Possibly purchase

Would not purchase

Q99

Recognizing the price of a loge box could be commensurate with its seating capacity, what would be your (your company’s) optimal loge box capacity?

4 seats

6 seats

8 seats

Q100

Would you (your company) prefer to share the cost of a loge box with another group or utilize the box on your own over the entire D.C. United season?

I would prefer to share the loge box

I would purchase the loge box alone

Q101

How many seats would you (your company) prefer to purchase in a shared box?

Two

Three

Four

More than Four

	You indicated 'More than Four', please specify:

LUXURY SUITES

A new soccer-specific stadium located at Buzzard Point could also include luxury suites located along either sideline directly above the lower seating level. Luxury suites could provide seating for approximately 16 people, with 12 seats in the bowl and four (4) seats at a drink rail. Additional amenities associated with the purchase of a luxury suite could include a private lounge area, VIP parking, a private stadium entrance, in-suite catering, access to upscale food and beverage options, an in-suite attendant, multiple flat screen televisions, in-suite refrigerator, and access to a communal club lounge with private restrooms and casual seating areas, among other amenities. The purchase of a luxury suite would include tickets to all D.C. United regular season home matches and first right to purchase tickets to all other events hosted at the stadium.

Q102

How would you describe your (your company’s) interest in purchasing a luxury suite at a new soccer-specific stadium located at Buzzard Point?

Definitely interested

Likely interested

Possibly interested

Not interested

Q103

How would you describe your (your company’s) interest in purchasing a 16-seat luxury suite at a new soccer-specific stadium located at Buzzard Point if the annual price was $90,000 ($331 per seat, per game) and included tickets to all D.C. United regular season home matches and first right to purchase tickets to all other events hosted at the stadium?

Definitely purchase

Likely purchase

Possibly purchase

Would not purchase

Q104

What if the annual price was $70,000 per 16-seat suite ($257 per seat, per game)?

Definitely purchase

Likely purchase

Possibly purchase

Would not purchase

Q105

What if the annual price was $50,000 per 16-seat suite ($184 per seat, per game)?

Definitely purchase

Likely purchase

Possibly purchase

Would not purchase

Q106

Recognizing the price of a luxury suite could be commensurate with its seating capacity, what would be your (your company’s) optimal suite capacity?

10 seats

12 seats

16 seats

20 seats or more

Q107

Would you (your company) prefer to share the cost of a luxury suite with another group or utilize the suite on your own over the entire D.C. United season?

I would prefer to share the luxury suite

I would purchase the luxury suite alone

	You indicated 'More than Eight', please specify:

PREMIUM SEAT LEASE TERMS

Q109

Premium seating at a new soccer-specific stadium at Buzzard Point could be available on a variety of multi-year terms. A common incentive for signing a longer term lease is a lower or no annual price increase. Lease agreements for new premium seats at a new soccer-specific stadium at Buzzard Point could be offered in 3, 5 or 10 year terms, payable annually. Recognizing that lower annual price increases would be associated with longer lease terms, which multi-year commitment would you likely choose?

3 year commitment

5 year commitment

10 year commitment

SEAT PURCHASE INTENT

Q111

Where would you prefer the supporters section be located in a new soccer-specific stadium at Buzzard Point?

At the centerline along the east sideline (annual ticket cost ranges between $800 and $1,000 per seat)

North stand behind the goal (annual ticket cost ranges between $400 and $550 per seat)

Q112

Some fans prefer to purchase multiple seating areas within the stadium. Do you intend to purchase more than one seating option in a new soccer-specific stadium located at Buzzard Point?

Yes

Q114

Where would you prefer the supporters section be located in a new soccer-specific stadium at Buzzard Point?

At the centerline along the east sideline (annual ticket cost ranges between $800 and $1,000 per seat)

North stand behind the goal (annual ticket cost ranges between $400 and $550 per seat)

IMPORTANCE OF PREMIUM AMENITIES

Q115	How would you rate the value of the following amenities that could be associated with premium seating at a new soccer-specific stadium located at Buzzard Point on a scale of 1 to 7, with “1” being “Low Value” and “7” being “High Value”?
Q115		1 - Low Value	2	3	4	5	6	7 - High Value
	Access to Club Lounge	Access to Club Lounge 1 - Low Value	Access to Club Lounge 2	Access to Club Lounge 3	Access to Club Lounge 4	Access to Club Lounge 5	Access to Club Lounge 6	Access to Club Lounge 7 - High Value

	In-Seat Wait Service	In-Seat Wait Service 1 - Low Value	In-Seat Wait Service 2	In-Seat Wait Service 3	In-Seat Wait Service 4	In-Seat Wait Service 5	In-Seat Wait Service 6	In-Seat Wait Service 7 - High Value

	Wider, Padded Seating	Wider, Padded Seating 1 - Low Value	Wider, Padded Seating 2	Wider, Padded Seating 3	Wider, Padded Seating 4	Wider, Padded Seating 5	Wider, Padded Seating 6	Wider, Padded Seating 7 - High Value

	More Legroom	More Legroom 1 - Low Value	More Legroom 2	More Legroom 3	More Legroom 4	More Legroom 5	More Legroom 6	More Legroom 7 - High Value

	Preferred Parking	Preferred Parking 1 - Low Value	Preferred Parking 2	Preferred Parking 3	Preferred Parking 4	Preferred Parking 5	Preferred Parking 6	Preferred Parking 7 - High Value

	Valet Parking	Valet Parking 1 - Low Value	Valet Parking 2	Valet Parking 3	Valet Parking 4	Valet Parking 5	Valet Parking 6	Valet Parking 7 - High Value

	Private Restrooms	Private Restrooms 1 - Low Value	Private Restrooms 2	Private Restrooms 3	Private Restrooms 4	Private Restrooms 5	Private Restrooms 6	Private Restrooms 7 - High Value

	Private Stadium Entrance	Private Stadium Entrance 1 - Low Value	Private Stadium Entrance 2	Private Stadium Entrance 3	Private Stadium Entrance 4	Private Stadium Entrance 5	Private Stadium Entrance 6	Private Stadium Entrance 7 - High Value

	Upgraded Food and Beverage Options	Upgraded Food and Beverage Options 1 - Low Value	Upgraded Food and Beverage Options 2	Upgraded Food and Beverage Options 3	Upgraded Food and Beverage Options 4	Upgraded Food and Beverage Options 5	Upgraded Food and Beverage Options 6	Upgraded Food and Beverage Options 7 - High Value

	All-Inclusive Food & Beverages	All-Inclusive Food & Beverages 1 - Low Value	All-Inclusive Food & Beverages 2	All-Inclusive Food & Beverages 3	All-Inclusive Food & Beverages 4	All-Inclusive Food & Beverages 5	All-Inclusive Food & Beverages 6	All-Inclusive Food & Beverages 7 - High Value

	Access to Exclusive Stats and Instant Replays	Access to Exclusive Stats and Instant Replays 1 - Low Value	Access to Exclusive Stats and Instant Replays 2	Access to Exclusive Stats and Instant Replays 3	Access to Exclusive Stats and Instant Replays 4	Access to Exclusive Stats and Instant Replays 5	Access to Exclusive Stats and Instant Replays 6	Access to Exclusive Stats and Instant Replays 7 - High Value

	First Right to Purchase Other Event Tickets	First Right to Purchase Other Event Tickets 1 - Low Value	First Right to Purchase Other Event Tickets 2	First Right to Purchase Other Event Tickets 3	First Right to Purchase Other Event Tickets 4	First Right to Purchase Other Event Tickets 5	First Right to Purchase Other Event Tickets 6	First Right to Purchase Other Event Tickets 7 - High Value

	Inclusion of Tickets to Other Stadium Events	Inclusion of Tickets to Other Stadium Events 1 - Low Value	Inclusion of Tickets to Other Stadium Events 2	Inclusion of Tickets to Other Stadium Events 3	Inclusion of Tickets to Other Stadium Events 4	Inclusion of Tickets to Other Stadium Events 5	Inclusion of Tickets to Other Stadium Events 6	Inclusion of Tickets to Other Stadium Events 7 - High Value

AMATEUR SOCCER INVOLVEMENT

Q117

How would you describe your current involvement with an amateur soccer league or organization? Please select all that apply.

Participate in an adult recreational soccer league

Parent of a child that participates in a youth soccer league

Parent of a child that participates in high school or collegiate soccer

Coach of a youth soccer club

Coach of a high school or collegiate soccer club

Other

	Please specify:

	Please specify:

OTHER EVENTS

Q119

A new soccer-specific stadium could host a variety of other events, including concerts, motorsports, other sporting events, etc. Would you have interest in attending other events at a new soccer-specific stadium located at Buzzard Point?

Yes

	Please specify:

OTHER TICKET PURCHASES

Q121

Do you purchase general season tickets to any professional or collegiate sports team(s) in the Washington D.C. area?

Yes

Q122

For which team(s) do you purchase general season tickets? Please select all that apply.

Washington Redskins

Washington Wizards

Washington Nationals

Washington Capitals

Georgetown Men’s Basketball

Baltimore Ravens

Baltimore Orioles

Other

	Please specify:

Q123

Do you purchase club seats to any professional or collegiate sports team(s) in the Washington D.C. area?

Yes

Q124

For which team(s) do you purchase club seats? Please select all that apply.

Washington Redskins

Washington Wizards

Washington Nationals

Washington Capitals

Georgetown Men’s Basketball

Baltimore Ravens

Baltimore Orioles

Other

	Please specify:

Q125

Do you purchase a luxury suite to any professional or collegiate sports team(s) in the Washington D.C. area?

Yes

Q126

For which team(s) do you purchase a luxury suite? Please select all that apply.

Washington Redskins

Washington Wizards

Washington Nationals

Washington Capitals

Georgetown Men’s Basketball

Baltimore Ravens

Baltimore Orioles

Other

	Please specify:

TICKET PURCHASE UTILIZATION

Q127

Would your purchase of tickets at a new soccer-specific stadium located at Buzzard Point be primarily for personal use, corporate use, or both?

Personal Use

Corporate Use

Both

Q128

What are your company’s approximate total annual sales at your individual location?

Less than $1.0M

$1.0M to $2.49M

$2.5M to $4.9M

$5.0M to $9.9M

$10.0M to $19.9M

$20.0M to $49.9M

$50.0M or more

DEMOGRAPHICS

Q129	What is the zip code of your primary residence?

Q130

What is your gender?

Male

Female

Q131

What race/ethnicity best describes you?

White or Caucasian

Hispanic or Latino

Black or African American

Asian

Middle Eastern or North African

American Indian or Alaska Native

Native Hawaiian or Other Pacific Islander

Other

Prefer not to answer

	Please specify:

Q133

What is your annual household income?

Under $25,000

$25,000 to $49,999

$50,000 to $74,999

$75,000 to $99,999

$100,000 to $149,999

$150,000 to $199,999

$200,000 to $249,999

$250,000 or higher

ADDITIONAL RESEARCH PARTICIPATION

Q134

D.C. United may conduct a series of focus group sessions in order to gain additional insights regarding seating options, pricing and potential amenities offered in a new soccer-specific stadium located at Buzzard Point. Would you be interested in attending a focus group session?

Yes

Q135	Please provide your contact information below in order to be contacted to participate in a focus group session.
		First Name

		Last Name

		Email Address

		Phone Number (xxx-xxx-xxxx)

		Company

D.C. UNITED SURVEY

NON-ATTENDEE QUESTION

OCCASIONAL MATCH BUYER QUESTIONS

FLEX PLAN PURCHASER QUESTIONS

HALF SEASON PURCHASER QUESTIONS

FULL SEASON PURCHASER QUESTIONS

PREMIUM SEAT BUYERS

NEW D.C. UNITED STADIUM

SEAT LOCATION PREFERENCE

GENERAL SEATING LOCATION PREFERENCE

CLUB SEATING LOCATION PREFERENCE

GENERAL SEATS

CENTERLINE SUPPORTER SECTION

NORTH END SUPPORTER SECTION

SOUTH STAND BEHIND THE GOAL

UPPER LEVEL SIDELINE

LOWER LEVEL SIDELINE

CLUB SEATS

UPPER LEVEL SIDELINE CLUB SEATS

FIELD LEVEL CLUB SEATS

CENTERLINE CLUB SEATS

DIRECTOR’S BOX SEATS

LOGE BOX & LUXURY SUITE INTEREST

LOGE BOXES

LUXURY SUITES

PREMIUM SEAT LEASE TERMS

SEAT PURCHASE INTENT

IMPORTANCE OF PREMIUM AMENITIES

AMATEUR SOCCER INVOLVEMENT

OTHER EVENTS

OTHER TICKET PURCHASES

TICKET PURCHASE UTILIZATION

DEMOGRAPHICS

ADDITIONAL RESEARCH PARTICIPATION

Thank you for your participation.

Please select 'Submit'.

D.C. UNITED SURVEY

NON-ATTENDEE QUESTION

OCCASIONAL MATCH BUYER QUESTIONS

FLEX PLAN PURCHASER QUESTIONS

HALF SEASON PURCHASER QUESTIONS

FULL SEASON PURCHASER QUESTIONS

PREMIUM SEAT BUYERS

NEW D.C. UNITED STADIUM

SEAT LOCATION PREFERENCE

GENERAL SEATING LOCATION PREFERENCE

CLUB SEATING LOCATION PREFERENCE

GENERAL SEATS

CENTERLINE SUPPORTER SECTION

NORTH END SUPPORTER SECTION

SOUTH STAND BEHIND THE GOAL

UPPER LEVEL SIDELINE

LOWER LEVEL SIDELINE

CLUB SEATS

UPPER LEVEL SIDELINE CLUB SEATS

FIELD LEVEL CLUB SEATS

CENTERLINE CLUB SEATS

DIRECTOR’S BOX SEATS

LOGE BOX & LUXURY SUITE INTEREST

LOGE BOXES

LUXURY SUITES

PREMIUM SEAT LEASE TERMS

SEAT PURCHASE INTENT

IMPORTANCE OF PREMIUM AMENITIES

AMATEUR SOCCER INVOLVEMENT

OTHER EVENTS

OTHER TICKET PURCHASES

TICKET PURCHASE UTILIZATION

DEMOGRAPHICS

ADDITIONAL RESEARCH PARTICIPATION

Thank you for your participation.Please select 'Submit'.

Thank you for your participation.

Please select 'Submit'.